Creating attractive blog posts that draw massive readers is not the easiest thing for bloggers especially when you are just starting out. Unless you are gifted like Seth Godin or have been blogging for a couple of years, becoming an expert at writing eye-catching blog posts and headlines usually require ample of amount of research and practice. Today, I have a guest post from Jandy who discusses seven quick tips which will help you to write better and eye-catching blog posts in no time.
Creating Eye-Catching Blog Posts in 7 Easy Ways!
If you know any one thing about the world of blogging, it’s probably that it has become an extremely competitive domain. Anyone has the ability to start a blog, but what does it take to make an appealing one? Check out the seven quick tips which will help you create blog posts that people will actually want to read.
It’s All in the Title
When people first come to your page, they are going to see the title before anything else. Make it something catchy and appealing. Do not give away so much information that people can tell what has happened without reading your entire article. And never exaggerate or misrepresent the content – this only leads to headaches down the road. Instead, add a little bit of mystery, so that the audience really wants to read to discover what has occurred.
Start with a Quotation
People often like to read texts with which they can relate to and feel comfortable. Starting off with a quotation from a favorite literary figure or a person who is well-known in the public eye is often a smart idea. Individuals often look up to public figures. If your content can relate to their quotation or if your content creates some kind of controversy, then your readers will be more interested to read your stuff.
Breaking it Down
Readers are most likely going to be overwhelmed if they come onto your page and are greeted with an overwhelming amount of text. Blog readers want to feel as though they are reading a comfortable magazine, newspaper or a short novel that has breaks between the paragraphs and chapters. Adding subheadings to your work is an excellent idea. They should be brief, compelling and suggestive. Maybe one of your readers just needs to find some information quickly. By providing subheadings, you are allowing him or her to accomplish the task and encouraging the reader to consider your site as a reliable source of information. People want solution so the simpler the better.
Use Some Humor
Who doesn’t love to laugh? Chances are, you are one of the many people who feel the need for a little bit of comedic relief at the end of a long day. You should try to infuse humorous components into your writing whenever you think it’s appropriate. Maybe you are not naturally funny and have trouble coming up with witticisms or even using sarcasm to get your point across. If this is the case, look for some funny cartoons or talk about a funny scene you saw in a television program. Post YouTube clips or Buzzfeed GIFs for added laughs – have them do the work for you (as long as you give credit where credit’s due).
Talk to Readers
You also want the readers to know that your blog is intended for them. For example, in at least 20% of your posts, refer to comments that the readers have left you, and address the issues raised in them. You could also ask a particular question taken from the readers and ask that they respond to it in the comments section. This is a good way to get them to engage with each other and add value to the community.
Any web-editor will tell you that the content you create, whether it is a story, review or news piece, it needs to have the right tone. 90% of the time, you should write as conversationally as possible. Unless you’re writing for a scholarly audience or very targeted health care niche, you want as many readers to be able to relate to you as possible. Avoid spelling out words you can contract. Yes, you’ve probably been told your whole life to never write “can’t” – but this isn’t a term paper – it’s a blog! Trust me, readers will respond positively to this. A blog is personal so be personable.
You should also be as brief as possible. Avoid wordiness, passive voice, jargons etc – all this will do is turn off readers, whether they realize it or not. This goes hand in hand with contractions, but this is even more important, because there are many instances where “cannot” or “do not” might flow smoothly with what you’re writing. However, passive voice hardly ever will – it just sounds awkward and immature, quite frankly.
Avoid writing about the same things over and over again. Even if your entire blog is dedicated to a very small niche, remember that you need to frame your content so that it at least suggests variety. Also remember the importance of variety in your word usage. Avoid using the same verbs over and over again, and steer clear of simple verbs. Be sure to use ample adverbs, but don’t overdo it either – especially at the beginnings of paragraphs, where they often act as transitions. Less than half of your paragraphs should start with “so”, “actually,” “however,” “anyway”, etc.
At the end of the day, creating good content comes down to writing about what you care about. If you’re just creating a bunch of BS you don’t care about, your blog will go nowhere. Write about what you’re passionate about, never be afraid to try something new, and take action – and you will be creating attractive blog posts in no time. Let me know what you think about this.
This is a guest post written and contributed by Jandy Rogers who writes about marketing and blogging. Her most recent work is about her online communications degree. The author’s views above are entirely his or her own and may not reflect the views of Mastermind Blogger.