Starting a blog is very easy but becoming a successful blogger requires dedication, uniqueness and patience. Today, I have a great article by Olga who has provided 10 quick blogging tips to help you become a better blogger. I hope you find it useful. Let us know what you think in the comments below.
Blogging Tips for Blogging Success
While blogging has been around for a very long time (it’s the original social media marketing method), it still offers tremendous advantages. In fact, blogging is vital for your success, whether you’re an entrepreneur or a small business owner. With a blog, you gain access to significant benefits. Without a blog, you lose vital ways to increase your success. Of course, you have to do things right. Today, I have 10 quick blogging tips that every blogger should know in order to make blogging a success and I hope you find it useful.
Unique, Original Content
Lately, there has been an increase in “curated content”. This is interesting; particularly in contrast with the changes Google has made concerning duplicate content (Panda and Penguin both addressed this problem). While there’s nothing wrong with sharing interesting, informative content that your readers will find valuable, there is something wrong with just regurgitating the posts of others. Don’t do it. Be unique, original and creative.
Perhaps the most important thing for all bloggers to understand is the need for original, unique content. Whether you’re sharing a video, talking about a new product, posting an update about your company’s latest social endeavor or something else, make sure that you keep things original and real.
Don’t Overload Them
How often do you post updates to your blog? If you’re like many bloggers, you believe in the concept of “the more, the merrier”. While there’s a certain amount of wisdom in that, it can be taken too far. Try to avoid daily blogs, as this can overload your readers. Keep it to two or three times per week, unless you have a truly massive readership.
One of the reasons that blogging is so beneficial is because it allows you to connect with your audience in a social way. Make sure you’re not overlooking this aspect. Talk to your readers and ask them questions. Ask them to comment, to share and to become a part of your community. Remember, your facebook fans don’t matter if you are not engaging them. If you have 10,000 fans and only 100 are talking about your stuff, you need to work that out. Start a conversation or provide an answer to some of the questions asked by your audience.
Tie It In
In order to see success as a blogger, you need traffic. You won’t get that traffic if you don’t actively seek it out. Make sure that you are tying your blog into other online platforms – share your posts (as links) on your Facebook page or Twitter account, for example. Traffic is the life blood of any blog or business and in order to get traffic to your site, you need to understand and do SEO, do some link building, social networking and provide real value to the community.
Don’t Put On
You have one important asset in communicating with your audience via your blog – and that is YOU. Make sure you use your voice. Don’t be afraid to post in a personable way. Your audience expects you to be down to earth, approachable and personable. Don’t put on airs and don’t write in corporate speak. Blogging is not about that. Blogging is about connecting with your audience on a personal level. Once your readers start seeing you as an authority, you will strike gold.
While this might seem a little antiquated, you might consider joining forces with other bloggers. Once called a “web ring”, these are essentially networked blogs (in fact, there’s a platform called just that). By networking with other bloggers, you increase your own readership while helping others. Check out some of the largest and famous blogs like problogger, johnchow, viperchill, quicksprout – They are known for their authority and the authors have a huge network of bloggers who are constantly exchanging and sharing value to grow the community.
Proof, Proof, Proof
How often have you visited a blog only to find post after post filled with typos and misspellings? Even if you did land on such blogs, you might have wanted to steer away from it. While you should make sure that your posts are personable and casual, you do need to make sure that there aren’t any glaring errors. There are few things that will lose a readership faster than making blog posts and that is a post filled with errors and are impossible to read. Before you take that post live, take a moment and proof read it. Remember that you are writing a post once so if you make it good, it will always remain good; not only in the eyes of your audience but search engines as well.
Make Social Media Visible
Social networking sites are vital for bloggers seeking real engagement with their audience. You can use plugins such as Digg Digg or sharebar. People love sharing stuff and if you don’t make it easier for them to share, you will be losing out a lot in the long run. Make sure that you not only make each post sharable, but that your readers know where to find it outside of your blog. You need social media icons highlighted prominently at the top of the page (visible on all pages), so that your readers can click just once and connect with you elsewhere.
This tip flies in the face of some conventional wisdom, but it can be a very powerful tool. Promote other bloggers. Share the love. Help expose your readers to others out there, particularly if they are people that you follow yourself. Not only will this help you seem more real to your readers, but it’s good karma. What goes around comes around. As a matter of fact, you can increase the chance of connecting with someone famous by mentioning him or her in your blog. Don’t believe me? Try it 🙂
Look at Plugins
Today’s WordPress themes have a broad range of plug-ins available, many of which can help you expand your blog’s reach. Make sure you check out new plugins available and learn how to use them effectively. From SEO to sharing your content, plugins are vital considerations for any blogger. They not only can enhance your blog but make your life a lot easier.
From the information above, you should now have a better idea of how to go about improving your blog’s success, reaching your audience and boosting readership. However, always remember that it takes time to become successful – there’s no overnight route to blogging success. Post original and unique content, engage with your audience and keep spreading awesomeness. Success will eventually come.
This guest post is contributed by Olga Ionel who is an original writer at ThemeFuse.com – a leader in the premium WordPress templates industry. She is fond of sharing online marketing and blogging ideas.